Website Copywriting 101: Grease-Slides and Bucket Brigades Ever wonder why some sites succeed while others fall into obscurity, despite having almost identical content? It’s not random. There’s a strategy. Websites and blogs that boast incredible engagement rates have one thing in common with each other: great copywriting.
Read more →Staking Your Digital Claim: Using Google My Business Page British comedian/actor Eddie Izzard has a fantastically funny routine about countries and their flags. “We stole countries with the cunning use of flags. Just sail around the world and stick a flag in,” he says in front of
Read more →The SEO Promised Land: Google’s Front Page, Part One Everyone wants to get on Google’s Front Page. If you run a website, chances are you’ve received a personalized email that reads something like this: “Dear Business Owner, I was browsing the internet today and came across your
Read more →OK, so SEO is Search Engine Optimization. Search Engine Optimization is how to show up better in search engine result pages (SERPs). Showing up well in SERPs requires all the different pieces we talked about in part 1 and part 2 of this series. However, you have
Read more →What is SEO? Do I need it? Can I do it myself or do I need a professional? Search Engine Optimization is incredibly important to the success of your website. Today we are going to talk about SEO as an ongoing process. Your work is never done.
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