This month, we all took part in a national tradition whether we wanted to or not… Daylight Savings. During the early morning hours, time shifted backwards an entire hour, giving us a little more sleep and little more daylight… unless, of course, you were one of the
Read more →
A Final Dive Into Google Analytics They say good things come in threes: the three original Star Wars, the Andrews sisters, the three Stooges, these three adorable dogs, etc. So in order to not break with tradition, we’ll wrap up our deep dive into Google Analytics with
Read more →
Data Diving: Google Analytics Part Two We took a look into Google Analytics for your website in my last post, and the fact that you’re still with me is a great sign! The tool can be a little overwhelming at first glance, but trust me, you’re going
Read more →
Who’s In The Store? Tips For Using Google Analytics Brick-and-mortar stores still have one seeming advantage over digital shops–all a store-owner has to do to see his customers is look up. But the internet is a dark and anonymous place, allowing your potential customers to slip in
Read more →
Web Copywriting 102 – 9 Tips for Making Prose Pop You’re a good writer… but are you a good web writer? If you want your content to resonate, it’s very important to be both. We’ve gone over bucket brigades and grease-slides—which are neither Keystone cop routines nor
Read more →